Social Platform Specifications Quick Reference

## Social Platform Specifications Cheat Sheet | Platform | Text Limit | Best Aspect Ratio | Video Max Duration | Carousel Support | | :--- | :--- | :--- | :--- | :--- | | **LinkedIn** | 3,000 chars | 4:5 / 1:1 | 10 mins (MP4) | Yes (PDF multi-page slider) | | **Twitter / X** | 280 chars | 16:9 / 1:1 | 2 mins 20s (MP4) | Yes (Up to 4 images) | | **Instagram** | 2,200 chars | 4:5 / 9:16 | 90s (Reels MP4) | Yes (Up to 10 images/videos) | | **TikTok** | 2,200 chars | 9:16 vertical | 10 mins (MP4) | Yes (Photo swipe mode) | | **YouTube Shorts** | 100 title chars | 9:16 vertical | 60 seconds (MP4) | No | | **Threads** | 500 chars | 1:1 / 4:5 | 5 mins (MP4) | Yes (Up to 10 images) | | **Bluesky** | 300 chars | 16:9 / 1:1 | 60 seconds (MP4) | Yes (Up to 4 images) | | **Pinterest** | 500 chars | 2:3 vertical (1000x1500) | 15 mins (MP4) | Yes (Multi-image Idea Pins) | | **Facebook** | 63,206 chars | 1:1 / 16:9 | 240 mins (MP4) | Yes (Photo albums & carousels) |