Help CenterContent Calendar & CoachFacebook and Instagram First Comments
Content Calendar & Coach

Facebook and Instagram First Comments

PREVIEW

Add an optional first comment to eligible Facebook and Instagram posts and reels.

## Adding a First Comment 1. Open **Dashboard -> Create** and choose Facebook or Instagram. 2. Open that platform's options and enter the optional **First comment** text. 3. Finish the post and choose Now, a specific time, or the next queue slot. ESER AI preserves the first comment with the provider-specific draft and submits it only after the main post succeeds. The connector validates the configured comment permission before publishing; missing Meta approval is reported as **READY_FOR_PROVIDER_APPROVAL** and never as a false success. Stories and unsupported providers do not expose this option. API and MCP callers can provide the bounded **firstComment** field for eligible Facebook and Instagram targets.

Was this article helpful?

Reach ESER TECH support for assistance with account setup or API integration.

Contact Support