DM Automation API: Comment-to-DM on Instagram and Facebook

## Implementing Comment-to-DM Automations via API Comment-to-DM automation allows creators and brands to deliver digital downloads, discounts, and resource links directly into user inboxes whenever they comment with a trigger keyword on a post or reel. --- ### Meta Platform Compliance Rules When implementing automated messaging via the Meta Graph API, strict guardrails apply: - **24-Hour Messaging Window:** Direct messages can only be sent within 24 hours of an inbound interaction. - **Account Types:** Requires an Instagram Professional (Creator or Business) account connected to a Facebook Page. - **User Consent:** Triggers must be clearly communicated to users in post captions (e.g. "Comment GUIDE below to receive the PDF"). --- ### ESER AI API Contract Create an active automation with a single `POST` request to `https://app.eserai.tech/v1/automations/dm`: ```json { "name": "Ebook Delivery Funnel", "platform": "instagram", "accountId": "acc_instagram_sample", "triggerType": "COMMENT", "postScope": "SPECIFIC", "postId": "post_live_12345", "keywords": ["EBOOK", "DOWNLOAD", "PDF"], "responseTemplate": "Hey! Thanks for commenting. Here is your direct download link: https://eserai.tech/resources/ebook.pdf", "publicCommentReply": "Just sent the download link to your DMs! 🚀", "isActive": true } ``` --- ### Webhook Event Pipeline When a user comments on your post, ESER AI's webhook listeners match keywords in real time, issue the public comment acknowledgement, and dispatch the private message with sub-second latency.